Sam Fender donates his £25k prize cash award to grassroots concert halls

The singer accepting Mercury Prize in Newcastle
He won the prestigious award last month in Newcastle

The artist has handed over the full amount of his £25,000 honor cash to the MVT, which functions to protect the United Kingdom's independent concert spaces.

Fender was presented with the cheque on 16 October as his new release People Watching was named the best record of the previous year.

The musician has chosen to donate the funds to the Music Venues Trust, in acknowledgment of the essential function grassroots venues played in his initial steps.

"I would not have achieved this success if it hadn't been for all the shows I did around the region, and further afield, when I was starting out," said Sam Fender. "These spaces are legendary, but they are struggling."

From early 2023 onward, over 150 of these locations have ceased operations – roughly one-sixth of the entire UK sector.

Recently, well-known musicians such as the band Pulp, Coldplay, the singer Katy Perry and Ed Sheeran have all supported the MVT in its initiatives to support the industry, by adding a minor surcharge to their ticket prices, which supports local stages.

He also took part, raising in excess of £100,000 on his recent tour to help 38 small stages across Britain.

The money helped spaces that were confronting imminent closure due to difficulties caused by flooding, blazes and bereavements, as well as permit problems, court cases and sound issues.

Additional spaces were granted monetary aid in upgrading infrastructure and gear that helped artists and concertgoers.

"The notion that funds from shows in large arenas backs the local stages, where it all starts for performers like me, is just common sense," Sam Fender has stated.

The band Pulp on stage
Pulp are one of the many acts who donated their honor winnings to good causes

Fender is far from the only musician to give his Mercury Prize funds to good deeds.

In the band received the trophy in 1996 for their album Different Class, lead singer Jarvis Cocker declared that the act would contribute their cash to the non-profit the charity.

In 2002, artist the artist divided her bounty across several charities, like the NSPCC and a Sickle Cell organization.

"Additionally, I gave a £1,000 to my local community centre, to their classes, because I practiced gymnastics when I was a child and they needed new equipment," the artist told outlets.

Two years ago, they donated their winnings to the community center that supported their act, as well as other independent music bodies.

Also winners that year the group contributed their prize to a multiple sclerosis charity after a friend was found to have the illness.

"Winning was sufficient," said vocalist Heather Small. "The cash was the extra but we didn't require the cherry, because we had the main prize. So our success impacted another person's life."

Last week, the trust shared it had rescued two grassroots venues in that region, by bringing them into local control.

The first in Southampton and The Croft in Bristol were acquired under the community ownership scheme, which is backed by a national body and enthusiasts who acquire "stakes" in the buildings.

Jamie Booth
Jamie Booth

Evelyn is a tech journalist with over a decade of experience covering UK innovations and digital transformation across various sectors.